| SPEL: Design Services Continue to Drive Growth |
| Dec 2006 - Nikkei Electronics
Asia |
Chennai-based SPEL
Semiconductor, India’s only semiconductor IC assembly and test company, is
accelerating growth with investment of US$286 million over the next five
years. |
|
SPEL’s ICs are used
globally in consumer electronics applications such as cell phones,
PDAs and digital cameras, and in desktop PCs, notebooks and
automobiles. SPEL has over 27 customers and a 600-strongteam. As a
100%export-oriented unit (EOU), it ships 250 million chips per annum
to its customers, which include Fairchild Malaysia, California Micro
Devices and |
 |
Balakrishnan |
|
Pericom, both of the US, and
O2 Micro of Taiwan. It offers onsite and offshore test engineering support
to its customers through its office in Santa Clara, the
US. |
|
Diversification |
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“Although our focus initially
had been on the telecom sector, we have diversified into chips for
notebooks, cellular phones, digital cameras and PDAs,” said D Balakrishnan
COO, SPEL. “Apart from this, we are packaging and testing camera modules
for digital cameras. SPEL will be entering the IC designing space for
pre-made modules, which IC manufacturers could buy and develop further.
Plans for creating a library that customers could use in order to shorten
the design cycle time are in the pipeline.” |
|
The company offers a range of
packaging services, such as assembly of through-hole, surface mount and
leadless packages at low assembly cost. It also assembles thin packages
(0.75mm), and handles very low loop (5mm) and fine bond pad pitch (45µm).
“Our in-house design and development of custom lead frames to meet specific
customer requirements takes a three-week cycle from design to production,
while for developing cost-effective new designs its takes about 12-16
weeks from design to prototype sample,” said
Balakrishnan. |
|
He added that SPEL has
recently partnered with South Korea’s Sunyang DNT Co Ltd on the design,
manufacture and marketing of camera modules for use in phones, notebooks
and PDAs. |
|
| 100% Pure Tin
Process |
|
SPEL has also adopted a 100%
pure tin process, which has become a popular, cost-effective lead-free
choice demanded by customers. The company found switching to this process
relatively simple, involving no major capital investment (apart from in a
new automatic plating line) and only a few technical
concerns. |
|
Once this process was
streamlined, SPEL carried out extensive testing on different package types
under various stress conditions, and found no abnormal cases of whisker
growth. (Whiskers are unwanted growths of conductive filaments which can
cause short circuits and failure of the unit.) |
|
“We also adopted the post
plate annealing technique (150°C, 1 hour bake) to mitigate any whisker
growth. And we realized that this 100%puretin chemistry has proven to be
stable and resistant to whisker growth. We have also included the whisker
growth study in our regular reliability monitoring plan under various
conditions of stress for effective monitoring and control, ”Balakrishnan
added. |
|
SPEL’s US$286 million growth
plan includes a US$5 million investment in its leadless molded package
(LMP) line. This package has increased SPEL’s attractiveness globally.
With its current capacity completely sold out, the company is considering
further expansion in this package. SPEL also proposes to introduce two new
package lines which are currently enjoying increased
momentum. |
|
| Semiconductor
Growth |
|
“With the semiconductor market
in India going through a rapid-fire growth phase and a number of
semiconductor and systems companies establishing their own design centers
here, the design services industry will continue to be a primary driver of
growth for India’s electronics industry, ”Balakrishnan
said. |
|
India is expected to consume
US$160 billion worth of electronics by 2016 and the semiconductor portion
of this would be more than US$40 billion. Last year, the Indian
Semiconductor Association (ISA) and Frost & Sullivan reported that the
total electronics production as a percentage of GDP has been increasing
from 1.5% in 2000-01 to 1.7% in 2004-05. The total electronics production
in 2004-05 stood at US$11 billion, upfrom US$9.7 billion in 2003-04. This
is expected to reach US$58 billion in 2010 and US$155 billion in
2015. |
|
With the sudden surge of
activity in the semiconductor space and the number of companies coming up
in this sector, an ongoing problem for chip companies is hiring and
retaining good talent. To over come this problem, SPEL has tied up with
the Chennai-based AlphaOmega Institute for Semiconductors to offer a post
graduate diploma program in IC assembly and testing. |
by Sufia
Tippu |